Our Story
Our Beginning
Lamiluxe Jewelry was born in Hong Kong in June 2023, during a time of global economic challenge. Our founder, Mrs. Wong, envisioned a brand that redefines what jewelry means in modern life. For us, jewelry is not about chasing trends or pleasing others—it is about celebrating yourself. You don’t need approval to wear what you love, nor should you be discouraged by outside opinions. Every piece is created to honor your personal expression.
We also believe that true luxury is not measured by price tags. Beauty should not be locked behind exclusivity. By optimizing supply chains, using recycled metals, and sourcing gemstones responsibly, we make fine craftsmanship accessible at fair, transparent prices. With Lamiluxe, refinement and authenticity come without the burden of excess cost.
Our philosophy is simple: jewelry should be a joy for yourself, and quality should be felt—not overpaid for.
The Meaning of Lamiluxe
When we created the name Lamiluxe, we wanted it to reflect not just jewelry, but a philosophy of living.
“Lami” comes from the French phrase L’amour de moi—“the love of myself.” It’s a quiet reminder that the truest form of beauty begins with self-love. Jewelry should never be about seeking approval or fitting into someone else’s gaze. It should be about delighting yourself, about wearing something that makes you feel radiant in your own skin.
“Luxe” stands for luxury—but not the untouchable, overvalued kind. For us, luxury means refinement, craftsmanship, and timeless design offered at an honest, approachable price. Because elegance should be something you enjoy every day, not just on special occasions.
Together, Lamiluxe means loving yourself through accessible luxury—a brand born to celebrate individuality, confidence, and the joy of wearing jewelry for no one else but you.
Our Journey
June 2023
Inception: Lamiluxe Jewelry launches with an eclectic gemstone collection featuring tourmaline, moonstone, tanzanite, amethyst, and more.
Late 2024
Reassessment: In alignment with our environmental ethos, we pivot away from conventional gemstone sourcing.
Early 2025
Evolution: We introduce a refined product mix centered on recycled metals—recycled sterling silver and recycled gold—paired with a curated selection of ethically sourced natural gemstones
Looking Ahead
Exploring new sustainable materials, expanding ethically sourced gemstone offerings, and deepening community partnerships. Our vision: a future where every piece empowers both wearer and world.
Our commitment to sustainability
We are a young jewelry brand, still growing and learning. While we don’t have all the certifications yet, we believe that every small step matters when it comes to protecting our planet.
Small Steps, Lasting Impact
Every choice we make—materials, craftsmanship, or design—is guided by our responsibility to people and the planet.
85%
of our pieces are designed for lifetime wear(E)
100%
of our artisans are fairly paid(S)
80%
of our designs are made-to-order or small batch(G)
Packaging with Purpose
Using recycled paper packaging and avoiding single-use plastic.
Responsible Materials
Incorporating recycled silver and lab-grown gemstones in our collections.
Timeless Design
Designing jewelry that is meant to last, not to be thrown away.
We are not perfect, but we believe every small step counts. From using recycled packaging to choosing lab-grown gemstones, we are building a jewelry brand that respects both beauty and the planet.